Salesforce Health Cloud connects patients and providers with unified records and interoperability, but does it justify the investment for healthcare organizations?
Salesforce Health Cloud is a highly adaptable cloud CRM that brings a range of benefits to healthcare businesses and organizations. It fosters closer connections between patients and providers while offering specialized tools for monitoring patient status and improving information sharing across care teams.
What Makes Salesforce Unique for Healthcare Providers
- Personalized care: integrates wearable technology for continuous monitoring, alerting care coordinators to changes and medication adjustments via the built-in Chatter application.
- Interoperability: the Fast Healthcare Interoperability Resources (FHIR) standard ensures seamless data exchange between EHR systems from different manufacturers.
- Patient privacy: strict permission settings and user profiles control access levels across the platform.
- Multiple data sources: consolidates various EHRs and external systems into consistent, accessible records.
- Comprehensive records: creates 360-degree patient management by logging visits, therapy sessions, medications, and care reminders.
- Unified platform: combines internal and external systems into one dashboard to boost productivity and clinical outcomes.
Is It Worth Investing In?
Key investment considerations include an enterprise service bus for exchanging data between Salesforce and EMR systems across formats, adaptable patient-care use cases aligned to provider-specific processes, and adherence to EMR compliance and interoperability standards. Notably, the Forrester Wave 2020 identified Salesforce as a leading healthcare CRM and patient relationship management provider.
Conclusion
Salesforce Health Cloud merits serious consideration because different healthcare providers pursue different objectives that demand a more dynamic and polished approach. For organizations seeking connected, patient-centric care delivery, the platform offers a strong return on investment.